Travis G's Blog

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Reverse ETL

A collection of 2 issues

Beyond Fivetran: How to Cut Costs and Boost Efficiency

Beyond Fivetran: How to Cut Costs and Boost Efficiency. Put Your Data to Work! Reactor onboards your data – cleans it, well-defines it, and models it for generative AI, analytics, and activation

Unleashing the Power of Agility: The Benefits of a Composable vs. Non-Composable CDP

For Fortune 5000 companies, the stakes are exceptionally high in harnessing the power of customer data to drive marketing strategies. Customer Data Platforms (CDPs) have become the new go-to solution, offering a centralized repository for customer information. However, as the market dynamics shift towards more agile and adaptive models, new